Amazon Prime Day Is Back With Four Days of Deals—Here Are the Best Ones to Shop

Grab your wallets—it’s officially that time of year again. Amazon’s annual Prime Day extravaganza is back, and this time, the so-called ‘Black Friday in July’ is bigger (and longer) than ever before. For 2025, the epic shopping event runs four days—double the usual two—kicking off Tuesday, July 8, and wrapping up Friday, July 11, at 11 p.m. PT. This means shoppers get 96 hours to snag the best deals across Amazon’s virtual aisles.

Prime members can expect thousands of markdowns on everything from big-ticket electronics and home upgrades to luxe beauty staples, with major names like LG, Dyson, NuFace, Levi’s, Samsung, Peloton, Bissell, and more in the mix.

Continue reading to learn more about Amazon Prime Day deals, written by Mia Maguire.

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July 9, 2025

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Mia Maguire

Managing Editor of Commerce

Mia Maguire is the Managing Editor of Commerce at The Daily Beast. Her work has also appeared in SPY, Variety, Robb Report, Footwear News, StyleCaster, Food52, SheKnows, INSIDER, The Knot, and more.

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